Why Joseph Coaler?

Author Subject: Why Joseph Coaler?
Hillstaffer Posted At 10:23:15 01/16/2003
I don't think this has been asked before, which makes me think I should immediately grasp the reference, but why is the site named "josephcoaler.com?"

Sorry to hear about the hiatus but I do hope you find more readers. There should be some sort of hazing or initiation for these new people.
jett Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 11:39:47 01/16/2003

JC is their vietnamese pot bellied pig. I believe it's mating season for pigs, and Steve and Geoff are gathering information on the descendants of Arnold Ziffel to insure the smartest of piglets. Keep up the good work, guys, and forgive me, but I haven't read the latest installment, and think I'll wait a bit longer since I don't seem to be in a hurry on account IT WILL BE AWHILE TILL THE NEXT ONE GETS HERE!!!!!
Geoff Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 17:04:11 01/16/2003

Actually, Joseph Coaler was Betty Crocker's first husband.
Lashie Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 19:32:44 01/16/2003

And who is Betty Crocker?

Does she have anything to do with packet cakes? And that still doesn't explain why you would name a website after her husband ...
Steve and Geoff Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 19:53:19 01/16/2003

Lashie - Betty Crocker is a fictitious corporate icon (see: Betty Crocker) and if packet cakes are the same as cake mixes, then yes.

There is an explanation as to why we named our site after Betty's husband. To find it, you'd have to play Installment 13 backwards. Hope this helps.

Pies and Cakes,
Steve and Geoff
Hillstaffer Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 14:35:21 01/20/2004

Seriously though. Why Joseph Coaler?
Geoff Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 17:49:55 01/20/2004

Okay, because you have been so patient, the real reason for our company name. Sit back and relax, it’s a long story.

Steve and I met while writing for an on-going episodic stage show called Tony Mack’s Swingin’ LA which was a satirical variety show about a group of goombas who were trying desperately to be the Rat Pack but failing miserably. It played in the basement cabaret of a famous Italian restaurant in Hollywood called Micheli’s. The show was about 95% scripted and there were about six or seven episodes over about two years, but we actually did have real variety acts and a full swing band. It was very cool stuff.

Soon after it all got started, we were both tapped to preform, Steve as Joe the stage manager who was described as either the world’s calmest man, an axe murder or both, and I was Tommy Sullivan, an Irish crooner (and just a wee bit of a terrorist) who lived to give the guys a hard time. They never let me finish an entire rendition of “Danny Boy.” Even when I brought in that bomb. Damn them. Then I became the director of the thing when the first director stopped doing his job. Steve wrote a small skit for my character and Dean, the head guy, suggested he should show it to me before he submitted it to be included in the show. It was about my character dying, which should have given me some sort of clue, but we re-wrote it together and expanded it into an entire episode. After doing that, we realized we liked working together.

Long before this, I had started writing a novel called Guardian Mosaic which, with Steve’s encouragement, I finally finished after we began working together in earnest. After reading it, Steve asked me which character in it I thought I was most like. I said Seeker, the main guy, who is this innocent, wide eyed, intelligent scientist. I asked him who he thought I was most like, and he said Coaler, who is this sniveling spy guy who gets into everyone’s business and reads everyone’s mail and intrudes on everyone’s privacy. Again, I should have had a clue.

We wrote several bits for Tony Mack including at least two entire episodes that were produced and two that we never got to. We also contributed to the pilot for a proposed TV series based on it, wrote the bible document for that and one entire episode. Then we wrote some specs for sitcoms and some screenplays together. We couldn’t get anyone in “the industry” interested in even reading our stuff, so we decided to take it directly to the public.

When we were coming up for a name for our company, we tried a ton of different things, but none of them sounded right. They were all contrived or too cute or weak. Then we decided to put Joseph from the role Steve played in Tony Mack and Coaler from Guardian together. It sounded solid. It sounded firm. It sounded corporate. It sounded like a company we would be willing to invest in, sometime in the future when we had money to invest in companies. It also sounded like a company that could do a lot of things like sell books, publish on-line serials, produce stage productions and movies, sell ladies unmentionables, repair earth movers, manufacture parts for Martian probes, buy senators, develop soft drinks that had nothing natural or organic in them. We could be the “We’re Beatrice” of the new millenium.

And thus, Joseph Coaler Productions was born. Now, you know.

Geoff - the authoritative one

P.S. Why “Hillstaffer”?
Steve Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 12:23:16 01/21/2004

You know, I always liked the idea of Joseph Coaler manufacturing steel, but ladies unmentionables sure seems a lot more intriguing. Let's hear from the supermodels. Ladies?
Some Super Model who is Not Geoff Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 14:01:45 01/21/2004

Sure.
Some Other Super Model who Also Isn't Geoff Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 12:12:01 01/23/2004

Stop bothering us, Steve. We told you. You don't make enough money, yet.
Hillstaffer Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 14:36:54 01/28/2004

Thanks guys. I was planning on asking annually and didn't think you'd give in so easily. Hill staffers are those fools who are idealistic enough to work on Capitol Hill and think we can actually change something. Clearly, it's not going so well for the good guys.

Regarding the "buying Senators" part of your enterprise, you'll definitely need that $2,060,000 you keep asking for before you'll be able to afford to branch out in that area. However, you could probably pick up a few lowly state legislators for a couple grand.
Geoff Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 20:44:13 01/28/2004

Obviously, we're much softer touches than we thought we were. We should have held out at least until 2004 ½.

And I suspected it was something to do with that hill.

As for the senator thing, Steve is much more interested in the ladies unmentionables and I'm more invested in the soft drinks, so I think we can wait until we get that $2,060,000 we keep asking for.
Steve Re: Why Joseph Coaler? (Currently 0 replies)
Posted At 14:15:14 01/29/2004

Hill - You notice it was Geoff who gave in? I can hold out forever. I should have been a pro ball player, except for a lot of reasons.

The professionals who visit the senators and the like and give them STD's, are they called "Hillstaphers"? Oh, God. I'm dying here. Catskills, here I come.

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